Social Strategies That Engage your Audience

Your business will always be about your audience! How you engage, inform and educate that audience is going to be the difference on how they see your brand. Our Social Media Specialists are there to help you along with that.

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Creating Facebook Carousel Ads

By Mervyn Kinuthia on March 29, 2018

If you’d like to promote your business in a fun and engaging way then Facebook carousel ads are the way to do it. According to studies conducted by Digiday, Facebook...

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Stats You Need For Facebook Advertising

By Mervyn Kinuthia on March 28, 2018

The issue that most people encounter when advertising on Facebook is not knowing where to start. This is occasioned by the fact that there isn’t enough meaningful data available that...

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Social Media Channels You Can Use To Market Your Business

By Mervyn Kinuthia on March 26, 2018

It looks like we live in a time when a social media channel pops up every two months. This exponential growth experienced has made it quite difficult to keep up....

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Facebook Ads vs Google Ads

By Mervyn Kinuthia on March 24, 2018

For the longest time marketers had a tough time choosing between Facebook and Google as their primary marketing platform. The understanding that one platform was better for a brand’s marketing...

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Picking The Best Social Media Channel For Your Business

By Mervyn Kinuthia on March 23, 2018

If you haven’t yet begun harnessing the capabilities of social media marketing there aren’t enough words for me to tell you about how much you’re missing out on. According to...

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Understanding LinkedIn Ads

By Mervyn Kinuthia on March 22, 2018

LinkedIn has a user base of over half a billion users all of whom want to network and uncover new opportunities. Among these users are marketers who want to establish...

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Twitter vs Facebook Ads

By Mervyn Kinuthia on March 20, 2018

It’s hard to make a direct comparison between Facebook and Twitter for marketers because both have a different kind of demographic and consequently you can only achieve a particular set...

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How To Market Your Brand On Instagram

By Mervyn Kinuthia on March 19, 2018

Are you one of Instagram’s 800 million strong user base? Then you definitely know how powerful Instagram is as a social media marketing platform. There’s plenty of opportunities to market...

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How To Market On LinkedIn

By Mervyn Kinuthia on March 16, 2018

LinkedIn is the go-to site for all professional networking. Unfortunately, not many people think of LinkedIn as ideal for social media marketing. This doesn’t have to be the case. In...

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Hedge Fund Digital Marketing: How to Get Started

By Terrance G Kern on March 14, 2018

According to a study by Meyler Capital, digital marketing is one of the most important things to invest in for hedge funds and private equity firms. The market is more...

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